Growing Pontiac
Growing Pontiac is a non-profit organization and community garden in Downtown Pontiac, MI. They reached out to graphic design students at LTU for help with rebranding their logo and print materials. Since locally grown produce and grass-roots work are integral to their organization, our small group looked to reflect that in every element of the logo's design. The stem reaching from the soil is meant to show what Growing Pontiac does as an organization and its ever-growing mission.
Growing Pontiac Business Cards
Growing Pontiac Logo Options
Growing Pontiac Merchandise
Capbernet
This concept started with a punny name but quickly grew into a multi-purpose brand focusing on animal advocacy. Capbernet is a red wine infused with a variety of all-natural fruits, including mandarin oranges and pomegranates. Everything from the grape harvest to bottling is handled at local Michigan farms. Half of all profits from sales of Capbernet wine go towards the World Wildlife Fund and its conservation efforts.